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« Long Gone John? | Main | Dismal? »
Wednesday
Oct112006

Golf Digest "Index"

Have you seen the new "Index" magazine published by Golf Digest, with Deutsche Bank CEO Seth Waugh on the cover and Gil Hanse's Boston Golf Club featured prominently?

I'm curious what you think. (Their listed website, GolfDigestIndex.com doesn't seem to work.)

The publication has some nice stuff and a classy design, but it also seems like a wannabe Links Magazine only geared toward the conspicuous consumer who would actually heed Marty Hackel's fashion advice. There was just a bit too much rejected Buddies Issue content, including a Bryant Gumbel-Matt Lauer fashion spread that seemed better suited for The Advocate.

Thomas Friedman's half-hearted interview with Waugh was disappointing because Waugh is a charismatic chap and avid student of the game who deserved to be asked better questions than, "Can you really learn about a person's character by playing golf with him?"

There's a spread on the Top 50 private golf "retreats" (Firestone!?!?!?) and a fascinating piece by Marcia Chambers on a country club hustler.

Anyway, if you haven't seen it, look for it at finer clubs and resorts (I think).

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     Golf Digest went to finishing school and came back as "Index". With the new name comes a curious and spiffy new tag line: "The measure of a man's best time". Didn't they teach them about "ladies first" at finishing school?...

Reader Comments (1)

Sounds like a magazine promoting the Country Club Life?! That's a perfect way to grow the game - for one-half of one percent of the golfing population.
10.12.2006 | Unregistered CommenterEye On Golf

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