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  • Grounds for Golf: The History and Fundamentals of Golf Course Design
    Grounds for Golf: The History and Fundamentals of Golf Course Design
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  • The Art of Golf Design
    The Art of Golf Design
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  • Alister MacKenzie's Cypress Point Club
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  • The Golden Age of Golf Design
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  • The Good Doctor Returns: A Novel
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  • Masters of the Links: Essays on the Art of Golf and Course Design
    Masters of the Links: Essays on the Art of Golf and Course Design
  • The Captain: George C. Thomas Jr. and His Golf Architecture
    The Captain: George C. Thomas Jr. and His Golf Architecture
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  • The Riviera Country Club: A Definitive History
    The Riviera Country Club: A Definitive History
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  • The Story of Golf, Official 2010 Edition
    The Story of Golf, Official 2010 Edition
  • Swinging from My Heels: Confessions of an LPGA Star
    Swinging from My Heels: Confessions of an LPGA Star
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  • Fifty More Places to Play Golf Before You Die: Golf Experts Share the World's Greatest Destinations (Fifty Places Series)
    Fifty More Places to Play Golf Before You Die: Golf Experts Share the World's Greatest Destinations (Fifty Places Series)
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    Follow up includes yours truly nominating Rustic Canyon. Shocking, I know.

  • Sports Illustrated The Golf Book
    Sports Illustrated The Golf Book
    by Editors of Sports Illustrated
  • Planet Golf USA: The Definitive Reference to Great Golf Courses in America
    Planet Golf USA: The Definitive Reference to Great Golf Courses in America
    by Darius Oliver

    The highly anticipated second volume comes to America for more design analysis and stunning photography.

  • Jenkins at the Majors: Sixty Years of the World's Best Golf Writing, from Hogan to Tiger
    Jenkins at the Majors: Sixty Years of the World's Best Golf Writing, from Hogan to Tiger
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  • The 19th Hole: Architecture of the Golf Clubhouse
    The 19th Hole: Architecture of the Golf Clubhouse
    by Richard Diedrich

    SI Golf Plus calls this the #1 golf book of 2008.

  • World Atlas of Golf: The Greatest Courses and How They are Played
    World Atlas of Golf: The Greatest Courses and How They are Played
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    New and updated, including contributions from Ran Morrissett and Daniel Wexler.

Classics
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    A Season In Dornoch: Golf and Life in the Scottish Highlands
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    A summer in Dornoch.

  • Emerald Gems:The Links of Ireland
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    Beautiful images of the classic Irish links.

  • Golf Architecture in America: Its Strategy and Construction
    Golf Architecture in America: Its Strategy and Construction
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  • The Spirit of St. Andrews
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  • The Missing Links: America's Greatest Lost Golf Courses & Holes
    The Missing Links: America's Greatest Lost Golf Courses & Holes
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« 19th Hole Golf Show | Main | "The biggest issue is not the players, it's their parents, their guardians and their agents" »
Tuesday
Sep092008

Cranky Coverage Coming?

First there was Tim Dahlberg's AP column. Then a salty game story by Bob Harig hinting at bloated-ego-player fatigue within the press ranks. Followed by the start of what will be many columns questioning everything about the FedEx Cup. And it was all capped off nicely by the Vijay being too busy to issue a few quotes about winning $10 million. Throw in the weird police lineup room at the Bellerive media center and what does it all add up to?

The press has seen enough of golf without Tiger Woods and they aren't liking what they are seeing.

Golf has morphed into men's tennis of the 90s. Too much power, too much money, too much indifference and too much emphasis on stars instead of the game's inherent brilliance.

Golfweek's staff says we're looking at "drab days ahead."  No, we're in for months of cranky, and at times downright ugly stories about the state of professional golf and the golfers themselves.

You may recall last week that I wondered what Deutsche Banks CEO Seth Waugh--a certified golf nut who is wired into the game and the corporate world but by no means is he a Wall Street drone--meant about the tour needing to fix its product.

I've since learned his views can be summed up this way: the players have lost touch with who is paying the bills. They are coddled, entitled brats (my words, not his). Some hint of Waugh's views came out in Golfweek's September 6th issue when he commented on Mike Weir's much appreciated appearance at a fundraiser for the John Mineck Foundation, calling Weir a "class act" and then noting, "There are a lot of guys who are like that. You can't take these sponsorships for granted."

Apparently many who follow and cover the tour are mystified that a bunch of guys who can't beat Tiger, who can't play in under 5 hours as a threesome and who can't top the Little League World Series in the ratings department, continue to act like entitled brats. From my own experience, it's getting harder and harder to talk to a player on the range unless you know him. Even though galleries are dwindling in size, it's tougher for kids to get autographs and pro-am rounds are getting less personal than ever (there's one prominent player who speaks perfect English, except to pro-am partners).

Outside of a handful of players, most of today's PGA Tour players just aren't very interesting or engaging. At least, based on what they chose to share with us.

Of course, this would not matter that much if the PGA Tour had not made stars the emphasis over the game itself. Yes there are small signs of life in the departments of course setup, TPC architecture and site selection (Ridgewood, Sedgefield), but the damage done by the distance race (slow play, tight fairways, high rough, injuries, boring golf) and the refusal to do anything about it is being felt: the PGA Tour "product" just isn't as interesting to watch as it should be. Power doesn't translate well to television, except on short par-4s. And it's little wonder why they've joined Tiger as the tour's most reliable draws.

I keep hearing people say the game will always be bigger than the people in it and that these tough times will pass. But as I devoted a book to the complete fire sale of the sport and the desertion of core principles that matter, I'm not so sure. It's hard to envision the folks running the game or those playing at its highest level to care enough to start doing more for the health of the sport. They've made their money and they're just riding it out, leaving the problems for someone else to fix.

The dwindling press corps is feeling pressure from several sides, and with less player cooperation, no Tiger to write about and a better understanding of how leadership has failed the sport, they are liable to start sharing some of the stories they used to sit on and asking tougher questions of the game's leadership.

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Reader Comments (24)

Fine post, Mr. Shackelford. I appreciate your work a lot. The press would be right to complain about some of the things you've long been highlighting, but it would be wrong to whine about any dearth of talent or "story" while Tiger is on the DL. Golf writers need to remember that they help create the stars that sustain the game and thus themselves. So, if they start attacking the game, they are only hurting themselves. Of course, the famous fine line between deserved rebuke and pointless snark is hard to find. One need only read a few blogs to see that!
09.9.2008 | Unregistered CommenterEagle 1
Fine post. But on "player crankiness", I have one thought: The bad press Vijay recieved for not wanting to talk to cameras before the FedEx thingy was a done deal, was ten times bigger than the positive press he recieved for playing arguably the best round of the year the previous week in Boston. He wins the first two events of the FedEx Cup, and the media only talks about how the points system still doesn't work. He won nine times in 2004, but that was met with relative indifference. Vijay played a lot in my neck of the woods early in his professional career, and he was as nice and accessible as any player. The "oafiness" appeared when he moved to America and was peppered with questions about his alleged cheating incident ten years before. Maybe he just at one point thought "why bother?".
09.9.2008 | Unregistered CommenterHawkeye
Wow-great post Geoff. The best I've read in a while. It just about sums it up perfectly. There is waaaay too much money in the game for these players. They are riding out the money train, and act as if it is God's gift to them. They have become drones who cannot function when asked a simple question requiring thought. They bitch and moan about attending dinner functions at Ryder Cups, which they ride to in their fancy sports car that was paid for with that T26 in New Orleans, where they suffered through filming a TV promo for the tour with victims of Katrina-for a few more bucks. Hey, our time is money.

Money has ruined golf at the professional level-in the last 10 years especially(all those no-cut, big money WGC'S). There's no incentive to be great. Who needs Tiger's billion? I've got my $50 mil and doing just fine, thanks.
09.10.2008 | Unregistered Commentermatt
Excellent analysis, Geoff. When the drain-circling starts, no one can say they weren't warned. Everybody in golf admin should be required to turn in a book report on "The Future of Golf"
09.10.2008 | Unregistered CommenterRandyWilson
As to Vijay, when he left Furyk was leading so how was he to claim victory? VJ is an easy target, never a media darling because he's outside the box, he isn't even "black enough " even though he has more skin melanin than one Eldrick - just not good enough. Pooh.

Let me get this, it's OK for Tiger to make a pile of dough, but not OK for there to be a lot of money in golf? Players blase? We heard that in the Nicklaus era, those of you too young to remember before 1997. One easy example - Tom Kite was under huge criticism for having made millions and never having won, so nothing is new.

Professional golf including the majors save the Open Championship and Australian Open are not worth watching. Golf is better played and enjoyed, plain and simple. The professional game is not worthy of golfers viewing, it's geared to the general sports fan.

The pressure the media is under is to scoop the news before it happens and with Tiger in the picture that's pretty easy, but what a bunch of malarkey. Bigger "fan base" is not better. Pro Basketball, Pro Golf? Pick 'em. Once both interesting, now both trash.
09.10.2008 | Unregistered CommenterBillV
Good Post Geoff, lots of good stuff in there. However I don't think the point about Tiger not being in the mix right now should be made over and over. The tour has some real problems on its hands and they need to improve the product in case Tiger never plays another round in his life. One might think if Tiger hadn't hurt his knee, some of these issues might not be coming out into the open. There will come a day when Tiger will not play anymore......the tour needs to have other interesting stories to tell.

Bill V - I can understand what you are saying with your post but the atmosphere is different today. Nicklaus never made so much money that he was turning down appearances etc. Look at the old Shell world of golf series - that would never get made today cause the players couldn't be bothered with it. They were the top players in the game showing up for those TV shows - today you would be lucky to get a couple of Nationwide guys to show up.
09.10.2008 | Unregistered CommenterOld Tom
Agreed, Tom, but it's jsut an extrapolation of the old problem at best. Shows what happens when a problem is ignored. It indeed does not go away. :-)
09.10.2008 | Unregistered CommenterBillV
Jamie Diaz has some good things to say on this topic as well...

http://www.golfdigest.com/golfworld/columnists/2008/09/gw20080905diaz
09.10.2008 | Unregistered CommenterCMA
I'm 42. I grew up with golf as a major part of my life. I played it, watched it on tv, subscribed to all the magazines and followed the game closely. I still play it as much as I can today but I no longer watch it or follow the players. The only events I religiously still watch are the majors, with my favorites, Masters and US Open now being borderline unwatchable because of how they set up the courses. I ask myself why I have lost so much interest and the only answer I can come with Geoff is what you sum up so nicely in your post. Bottom line is the game is boring. I'm sorry but I have no interest in turning on the tv and watching tournaments these days. The players, the courses and the current way the game is played seem uninteresting. Bums me out.
09.10.2008 | Unregistered Commenterpc
hey GEOFF - maybe it's me but what's the PROBLEM ?

i play where i want, mostly public and resort and sometimes private,

i play with whom i want (mostly old friends but with the occasional new acquaintance) ,

i have the equipment i want (some is the newest, some from my high school days in the 70's),

i play as often as i want (living in FLA) and

i support the sport as a fan (sometimes attending local tournaments (Doral, Honda) or traveling to see majors (Bethpage (mens) Sleepy Hollow (womens) or year end (The Sharks Franklin Templeton WCI (naples)) or

i watch it on TV or follow in magazines and newspapers.

really, GEOFF, i could care less that the TOUR money is or isn't enough, that the SPONSORS are nervous, that the PLAYERS are getting crabbier, that the USGA is constantly criticized for ridiculous rules or imposible course set-ups or that TV coverages are not increasingly breaking rating records - i don't care and it doesn't effect me in the least as a frequent player - i even still wear metal spikes without interference (at Tiburon Naples Ritz-Carlton i merrily went metal to cement - crunch ! crunch ! crunch ! - and NOT a word from anyone on the staff (well at the end of the round, comming into the cart area, a staffer did suggest i allow him to POLISH my metal spiked shoes (he did a terrific job!!! he used actual wax not painted on liquid polish))

for some 36 years now golf for me has only been pleasurable, so why, and maybe i just don't get it, should i give a damn about the problems on the TOUR, with the USGA or TV or the PLAYERS or SPONSORS ? ? ? ?

why ? ? ?

frankD
09.10.2008 | Unregistered Commenterfrank D
Frank D...because there is a trickle down effect. What happens in golf at the highest level will eventually effect everyone who loves and plays the game. The same goes for just about all sports.
09.10.2008 | Unregistered CommenterRM
dear RM,

ya mean the core of average frequent golfers who play only for the love of the game will be APPRECIATED now that all the hype has passed ??

thanks - i hope what you say is TRUE, it's great news to me !

i could care less how the TOUR, it's PLAYERS, the USGA, or any SPONSORS, or TV manage financially or otherwise

NONE of them were around in the first place, and the game managed without any of them, so who cares if they ALL disappear now anyway ?

so what ?


frankD
09.10.2008 | Unregistered Commenterfrank D
Remember this feeling the next time people start talking about the need to "grow the game." More money equals more people who are in it for the money.
09.10.2008 | Unregistered CommenterG
Let's clear one thing up. When Vijay finished his round Sunday, Jim Furyk was NOT in the lead. This time Vijay's lie was caught on videotape (he finished while the leaders still had about 5 holes to play and Villegas was leading Furyk from the 9th hole on). Even if Vijay wasn't lying (which seems habitual with him) that doesn't mean he couldn't have stopped for one minute and told the TV people who pay his enormous purses that he likes his position in the FedEx Cup standings despite his poor play that week and looks forward to trying to win at East Lake regardless of the circumstances. End of story. No bad press. Move on. The man displays no common courtesy. Don't perpetuate his latest lame lie that he tried to put over on duped audience two days later.
09.10.2008 | Unregistered CommenterFWIW
Frank D has a point. Kids and adults will always play baseball or stickball without worrying about what happens in MLB. Soccer, football, tennis...all those sports. Even without the "pros" around, those will always be played. The problem with professional sports is that money is involved and it's a business. Every business in the world is driven by money. But Frank D's point is that the sport itself will always be enjoyed by kids and adults regardless.

So, Frank D, as long as you take Geoff's post with the business-side perspective, he makes really valid arguments. With the recreational-side perspective, you're spot on.
09.10.2008 | Unregistered CommenterHa
The writers are going to bitch and moan until Tiger returns and that is all there is to it. He is their lunch money. The press coverage since June has shown little effort to place non-Tiger golf in a positive light. Spoiled,underachieving players...asterisk majors...low attendance...lackluster TV ratings...faulty playoff system. You name it they've trashed it. I've been following golf for 30 years and have never seen such an onslaught of negative press. A lot of this is due to the fact that the writers themselves have gotten spoiled by the Tiger era. They now have been forced to go out and create stories and personalities around the Tour and it's quite clear they have no interest. It's as easy to write about how horrible things are without Tiger as it is to write about how great it is with him. The fawning coverage will resume to be sure when He returns but it may take Tiger leaving the game altogether to create a new generation of writers genuinely interested in promting the game as a whole and not just around one highly Q-rated individual.
09.10.2008 | Unregistered CommenterMike C.
Excellent post Geoff, I'm sure it will receive wide circulation among the VPs in PV. As you suggest in The Future of Golf (FrankD -- please read this book for the answers to your questions), a recognition that golf cannot prosper as a one dimensional (distance) game has to be embraced at the highest levels or it will inevitably follow the path of tennis -- declining recreational participation, lower TV ratings, an obsession with equipment, and so on.
09.11.2008 | Unregistered CommenterF. X.
dear F.X.,

i have read it but it some time ago, but just in case, i have ordered it from a local bookstore and intend to re-read it - i do recall his comparison to tennis.

i do not, in any event, mean to debate geoff on his position, as i do not have the exposure to the BIG picture he has.

my point is merely my personal opinion and i could care less if the game is growing or not. i did not share in its rise and am not concerned of its decline.

golf to me is similar to religious faith, you either have it or not, and i, for one, do not need ornate cathederals, or conforming masses, or widespread popularity and acceptance to be content and comforted in the primary beliefs.
any anyone who was in it for the money was, to me, not a true believer anyhow - so good riddance to them !

frankD
09.11.2008 | Unregistered Commenterfrank
dear HA,

the business side perspective has NO interest to me as it has no place in the game of golf i know.

put a kid in front of a TV to watch Tiger - that kid soon realizes the game is elitist, more like work than fun, too demanding, highly competative etc etc.

give that same kid a chance to hit a few balls at a driving range and on that first pure seven iron that kid is hooked, possible forever. now find a few other kids and take them out for a round - and you'll have cemented a foundation for a lifetime of friendships. i know because i was that kid, long ago. thirty six years later i could still find those three other guys today !

frankD
09.11.2008 | Unregistered Commenterfrank
Frank I think we have more areas of agreement than not, but we don't golf in a vacuum, we need a cadre of golfers who share in the costs of making the game possible. Like it or not as interest in golf diminishes there is a compounding effect that increases cost and diminishes enjoyment. Look back at what happened between the Depression and Arnold Palmer and you see events that are unthinkable today, for example, Pasatiempo, Mackenzie's wonderful creation, being sold to 300 guys for $900 each in sadly dilapidated shape. Anyway, I'm with you on the real secret to bringing people to the game. It's just much easier to do when the game looks like fun on TV instead of a chore.
09.11.2008 | Unregistered CommenterF. X.
F.X.

thanks for the response.

i only know Pasatiempo as a highly rated public access classic course so i'm not familiar with it's entire history nor exactly what during the depression or with Arnold Palmer happened that you are using as an example.

i do know of places like the LIDO(long island NY c b macdonald), the PONCE(st augustine FLA donald ross), et al that have succumbed to development, some after years of decline.

if you look beneath the surface however, you will find the economics were forced and money and greed, not lack of interest was the cause.

in the case of the PONCE for example, the aging membership was taken advantage of by a developer in cahoots with and for the benefit of WORLD GOLF VILLAGE as a tourist destination. The county of St John's was ready to keep the classic historic landmark but the golf powers that be at WGV only saw a potential competitor - and sadly, yes, the Golf Hall of Fame wanted the PONCE to die as it was in their FINANCIAL interest. GOOD BYE PONCE !

furthermore I got tossed off a well known website by hitting too close to home and potentially exposing an unscrupulous but well-known golf book and staff magazine writer and rater who promoted "top courses" lists but privately based ratings on ass kissing rather than a public and transparent objective methodology. ALL TO HARD SELL ADVERTISING !

damn it now you got me started -

tell me why did the PGA Tour trademark the name "V Groove" then sue Soldheim to prevent him from selling U groove irons ?

tell me why the USGA and PGA didn't settle with Casey Martin ?

tell me why did Arnold Palmer thumb his nose at the USGA rules on non-conforming EOC drivers ?

we know what gets spend on CHARITY but what about LEGAL FEES ?

do we really need Jim Nance as a shill for every failing CBS show ?

ya know why the MASTERS is the PREMIER event ? i'll answer this one - they tell everyone else, TV, women, the PGATour, the USGA, the Sponsors, it's own miscreant members, all of em, to go to hell, if they don't like it their way, it's the highway ! BRAVO i say BRAVO !

ah, that's enough from one of the average little people, i got a tee time to get to !

frankD
09.12.2008 | Unregistered Commenterfrank D
As a person who is involved in the golf industry and has some intimate knowledge of turf and golf course maintenance, I have to ask why you think it's so cool that you wore your metal spikes Frank? Soft spikes are infinitely better for the health of the greens and they allow EVERYONE to enjoy a nice golfing experience. Why do you take pleasure in going out with your metal spikes and ruining the experience for others behind you?
09.12.2008 | Unregistered CommenterOld Tom
Old Tom,

according to an ohio state study and the NGF findings and my own practical observations may i attempt hereby to DEBUNK the myth about metal spikes and their effects. please read the studies i mentioned above and you can come to your own conclusions about those.

as for my own practical observation, the greens are not necessarily negatively impacted with either shoe UNLESS one scuffs or drags their feet.
oddly, if you want to see the footprint of your shoe, walk at a normal stride through a flat area in a sandtrap ! you'll see for yourself what the impact is.

as for your FEAR of the health of golf courses being in imminent danger of my actions, i have come to the conclusion, GOLF CARTS do more damage to the course overall. but just like i offer to my fellow golfers, i'll give up my metal spikes if everyone else gives up the golf cart !!!

as far as the health of the greens, your theory would hold that currently all greens everywhere for everyone should be "INFINITELY BETTER", your words above, as it is now many years since soft spike only rules prevailed. however, my observations contradict that theory as i cannot say the greens are in any better or worse shape at golf courses overall. in fact i would hold up the greens i play regularly as superior against most others who have soft spike rules only ! what i have found is that those courses hope to cut back on maintenance and use the spike issue as an effort to cover up mismanagement.

PROPERLY and REGULARLY maintained courses will withstand either type of shoe HOWEVER will not withstand GOLF CART TRAFFIC, even with such
maintenance

QED - if you want to help EVERYONE enjoy healthier course PROHIBIT all golf carts !

read the studies and you'll see what i'm talking about. or see what's happening at TOM DOAK's courses (one allowing metal spikes (but no golf carts) recently overtook pebble beach (which is soft spike only) as no 1 in the US) in Oregon !

anyway be well

frankD
09.15.2008 | Unregistered Commenterfrank D
hey geoff,

it seems like it's time for an undate to THE FUTURE OF GOLF as it is now obvious the recent economics have changed the future of everything in the game

frankD
11.7.2008 | Unregistered Commenterfrank D

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