Tiger Still A Ratings And Streaming Draw
Friday, December 1, 2017 at 08:39 PM
Geoff in Golf and Television, Tiger Woods

The numbers are in from day one and despite a lengthy GolfChannel.com prior to and early on in Tiger's Hero Challenge return, streaming numbers were sensational.

Some numbers from Golf Channel PR:

VIEWERSHIP: RD1 of #HeroWorldChallenge delivered a .52 US HH Rtg (+27% YoY) and a Total Audience Delivery (TAD) of 748k (+32%). @GolfChannel on Thursday also was the #1 cable sports network from 12:30-4:30p ET.

— Golf Channel PR (@GolfChannelPR) December 2, 2017


This number is amazing given that many people at work trying to stream through GolfChannel.com could not.

The 8.1M live streaming minutes of RD1 alone would rank 6th compared to
NBC Sports' full tournament (four day) coverage of every 2017 PGA TOUR
event: (Dell Match Play: 8.7M; TOUR Champ: 8.9M; The Players: 13.7M;
Presidents Cup: 21.9M; The Open: 100.8M).

— Golf Channel PR (@GolfChannelPR) December 1, 2017



Interesting number here is now many stream the Dell Match Play. Another compliment to match play as much as it is to the event or course:

The 8.1M live streaming minutes of RD1 alone would rank 6th compared to
NBC Sports' full tournament (four day) coverage of every 2017 PGA TOUR
event: (Dell Match Play: 8.7M; TOUR Champ: 8.9M; The Players: 13.7M;
Presidents Cup: 21.9M; The Open: 100.8M).

— Golf Channel PR (@GolfChannelPR) December 1, 2017

VIEWERSHIP: .55 Overnight Rtg at #HeroWorldChallenge highest RD1
Overnight Rtg at this event on Golf Channel ('07-'16). RD1 coverage
peaked from 3:45p-4p (.70)

— Golf Channel PR (@GolfChannelPR) December 1, 2017

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