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Thursday
Aug102017

Media Roundup: The PGA Of America's Turner Problem

Martin Kaufmann of Golfweek addresses the good and bad of PGA Championship day one and he's understandably pleased to see more tracer and hole graphics incorporated into the broadcast.

Not so pleasing, as many of you noted on Twitter and in messages, were issues with crashing app's every time the ad ran. And the traditional commercial overload was noted by many of you along with Kaufmann:

The big problem with the PGA Championship, with the exception of the bigger technology package, is that it often feels less like a major than an extended version of the Quicken Loans National. The PGA Championship has a great field – arguably the best of the year – but its stature is lessened by the way it is presented on TV. It’s difficult for a tournament to feel like a major when the network has a commercial break after every four or five shots.

It’s easy to criticize CBS for this, but I suspect the PGA of America, as the rights holder, has some responsibility. At the Masters, CBS’ agreement is to air no more than four minutes of commercials every hour. At the PGA, we might see that many commercial in the space of 15 minutes.

It should be noted that Kaufmann and I had better luck with TNT's app. The PGA app, which I received numerous crashing complaints about, is supported by Turner's technology.

Alex Myers noted what TNT was showing instead of morning golf. 

The frustration with TNT and CBS commercial/promo inventory is an annual affair at the PGA Championship, and because of current (ironclad) contracts, won't be remedied until a new deal begins in 2020.

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Reader Comments (32)

I can honestly say that without a DVR I would not watch any of the PGA Championship. The number of commercial interruptions is frankly ludicrous.
08.11.2017 | Unregistered CommenterPress Agent
All those people whinging and moaning on Twitter should have been watching on the BBC RED button like I did. Fantastic coverage- 10 times better than Sky, no commercials and Peter Alliss to boot! Happy Days.......
08.11.2017 | Unregistered Commenterjock hutchison
Featured group coverage is good...slow, but good. Broadcasters generally know what they are talking about. Kratzert should be on more often.
08.11.2017 | Unregistered CommenterKLG
This is the worst TV coverage and website of any major I've witnessed.
08.11.2017 | Unregistered CommenterFC
I had to turn off the online coverage already this morning after having to watch the stupid workday commercial with DL III 10 times in 30 minutes
08.11.2017 | Unregistered CommenterF ouimet
And what's with the inability to get anything resembling real time scoring updates right? The leaderboard on the championship website never updates for me. Meanwhile pgatour website is about 10-15 minutes behind
08.11.2017 | Unregistered Commentermrobert
mrobert, CBS Sports leaderboard is the best I've found so far.

http://www.cbssports.com/golf/leaderboard
08.11.2017 | Unregistered CommenterFC
Mute button, Francis. Mute!
08.11.2017 | Unregistered CommenterKLG
Can anyone explain why John Feinstein is a featured commentator on GC coverage of this event (Live from the PGA) and/or other events where GC does have broadcast rights? I'm sure he's a nice guy and all but I don't understand what he brings to the table....maybe it's a Dennis Miller MNF attempt to draw alternavtive viewers? These multi-hour recpas with 5-man analysis teams for the most part restate the obvious and just kick up a blizzard of bullshot.....I'm OK when pros turned commentators add real interest or value to the replay video....but John Feinstein?....please. Most of us that could not watch live or do not have time to sit for full replay just want to see key highlights and leaderboards.
08.11.2017 | Unregistered CommenterKeith - NYC
FC - much better - thx
08.11.2017 | Unregistered Commentermrobert
http://links.billycaspergolf.mkt7818.com/ctt?kn=14&ms=MTE2NzI3NTkS1&r=MTc3ODgyNTQzNDg1S0&b=0&j=MTIyMDk3MTU2NAS2&mt=1&rt=0 CBS Sports Network has On The Range and Clubhouse Report; CBS also produces 4K coverage of Green Mile
08.11.2017 | Unregistered CommenterPG
NASCAR had a similar digital issue with Turner and has since moved back to NBC
08.11.2017 | Unregistered CommenterPG
Keith-NYC
Right-on! From your computer to GC's ears!
08.11.2017 | Unregistered CommenterZimmer
http://golfweek.com/2017/08/11/qa-andre-iguodala-talks-day-at-pga-his-golf-game-and-steph-curry/ Turner used to win Emmys for PGA.com as well as Nicklaus' last Open
08.11.2017 | Unregistered CommenterPG
CBS golf coverage is sadly always unwatchable. I certainly hope they lose the contract in 2020.
08.11.2017 | Unregistered CommenterLarry
"The frustration with TNT and CBS commercial/promo inventory is an annual affair at the PGA Championship, and because of current (ironclad) contracts, won't be remedied until a new deal begins in 2020."

Hopefully the PGA still exists as a major by then.
08.11.2017 | Unregistered CommenterChriscom
Actually, Joe Steranka was in charge when latest CBS/Turner deal was signed. Bishop signed the Ryder Cup deal with NBC that included women's clause
08.11.2017 | Unregistered CommenterPG
At the moment this leaderboard has the potential to turn into a real TV ratings disaster......we'll see how the afternoon round shapes up for the players that typically draw broader viewership (DJ, Speith, Day, and now maybe Koepka)....the morning wave has seen more backup from TV favorites Rory, Rahm, and Phil has the G5 warming up now.....but Ricky is doing his part....however, going into Saturday with final groups that include DA Points, Ben An, Grayson Murray, Chris Stroud, Sung Kang, Jim Herman, et al could make for some low ratings....even if the golf is good....maybe a Kisner v. Fowler showdown on Sunday would get a lot of interest.....of course, most of the posters here will be watcing regardless....its the rest of the world that the networks are concerned about.
08.11.2017 | Unregistered CommenterKeith - NYC
https://www.youtube.com/watch?v=fJHOoDsiccQ
08.11.2017 | Unregistered CommenterPG
Failing a proper major presentation, maybe The Players or something else can replace this event.
08.11.2017 | Unregistered CommenterFC
@ Keith - NYC the effect of the Tiger bubble and how it has burst. Will not matter how good the golf is with the names up there.
08.11.2017 | Unregistered CommenterBrandon
Dynamic Duo have moved up. 31 players currently ahead.
08.11.2017 | Unregistered CommenterFC
PGA Tour signed a no opt-out deal with Golf Channel starting in 2007 in response to NFL and NASCAR
08.11.2017 | Unregistered CommenterPG
TNT and CBS carried three winter games in 90s while NBC couldn't carry PGA Champ in summer Olympic/leap years; CBS pre-empted baseball in early 90s to sign with PGA
08.11.2017 | Unregistered CommenterPG
https://twitter.com/JoshACarpenter/status/896108679308521474
08.11.2017 | Unregistered CommenterPG
As a 11 year North Carolina resident, why they would have a tournament here in the middle of August is beyond me. That and unending commercials, a CBS specialty.
08.11.2017 | Unregistered CommenterTwo Black Labs
and Turner's digital deal limits NBC's Ryder Cup coverage
08.11.2017 | Unregistered CommenterPG
https://twitter.com/GolfweekNichols/status/896194438250115072
08.11.2017 | Unregistered CommenterPG
@FC

Perhaps they should resort to wearing masks too, might add some mystery to their game - what do you think?
08.12.2017 | Unregistered CommenterTom Morris
I don't think the Masters will ever be sponsored by Taco Bell's new Enchirito. It does lend a certain lack of gravitas to the proceedings.
08.12.2017 | Unregistered CommenterMatt

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