Joe Levy of SportsProMedia.com reports on plans to have Tiger star in exhibition matches exclusive to the PGA Tour’s international distributor in select countries, GolfTV. The idea was revealed by Discovery CEO David Zaslav at the CAA World Congress of Sports, who said Woods will is all in and will have control of the format as part of his deal with GolfTV. One match is already scheduled for Tokyo.
Zaslav added that Woods was a key figure in the planning and implementation of these events, adding: "Tiger is going to decide what is the best format. Should it be one-on-one? Two-on-two? Should we have two matches going on at the same time. But he’s all in."
"We could bring in some local players, we could evolve the format so that it really works," continued Zaslav.
He added: “[Woods] can have a direct relationship with people that love golf and figure out what they want to see and what they want from him.”
This would seem to potentially doom another edition of The Match given that as an AT&T/BR Love/TNT play while GolfTV is the PGA Tour’s international, non-US distributor.
The move certainly makes Discovery’s deal with Woods look better given that the only content generated (so far) has been limited to Tweeted sitdown interviews.