Martin Kaufmann at Golfweek.com gives us a quick sense of how Topgolf plans to integrate Protracer into their experience.
Left unanswered is the question of whether this will impact the ability to get more of the technology into golf broadcasts, or will they protect it for Topgolf?
“We think the tracing technology is fun for interaction and it’s good for teaching,” Anderson told Golfweek.
The Protracer announcement comes two weeks after Topgolf announced a strategic alliance with the PGA Tour and LPGA to try to create more players and fans. Among other things, that will include events at Topgolf locations near tournament sites and support for the tours’ participation initiatives.
Anderson said the acquisition will not impact the networks’ use of Protracer in televised coverage.
On the list of viewer requests to improve telecasts, Protracer is always top three. Hopefully this improves and does not impede its expansion into televised golf.