Poll Result: "How important is it which pros play those clubs?"
Thursday, May 18, 2017 at 06:32 AM
Geoff in Golf Business

Golf Channel Equipment Insider Matt Adams asked his followers on Twitter if tour pro endorsements influence purchasing, and also set up the question with this Morning Drive segment on TaylorMade's recent Rory McIlroy signing.

Granted, his followers are likely core golfers who are prone to have been with the game longer, but it's still fascinating to see how voters believe that professional endorsements translate to buying influence:

When considering the purchase of new clubs, how important is it which pros play those clubs?

— MattAdamsGC (@MattAdamsFoL) May 14, 2017

The segment:

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