This Business Journal of Phoenix story reports that 80 golf writers from around the globe will be descening on Scottsdale to mooch off of Troon North and the TPC Scottsdale Dec 2-5.
This year's writers represent publications such as Golf Digest, Golf Chicago Magazine, San Gabriel Valley Tribune, USGA.org, Golfweek, Fore Texas, PGATour.com, Milwaukee Journal Sentinel and Golf Times in Japan, as well as TV shows, including the Golf Channel, Golf Iceland TV, KGO-TV San Francisco and Backspin The Golf Show.This was interesting...
"Golf continues to be an important driver for Scottsdale tourism," said Laura McMurchie, vice president of communications for the Scottsdale Convention & Visitors Bureau. "These media help us reach core golfers planning their next vacation."
A Scottsdale golf vacation survey conducted by the Golf Digest Publications Research Resource Center found that the city's customers - compared to non-Scottsdale golfers - are more affluent ($252,000 average household income vs. $183,000), more skilled (13 handicap vs. 15), and play more golf (72 rounds annually vs. 65).
Wow, I think we all need to become Scottsdale golfers if it will help us make more money and play more golf. Wait, oh, oh I get it.