The annual gathering of golf industry pros convenes in Orlando (again?) to talk shop and bemoan the state of the industry. I'm sensing a lot more apathy this year compared to most, with the 7-letter word starting with O and ending with O most frequently cited.
This, even though a trip to Las Vegas every few years would serve up some easy miles for the east coast elite and western energy, the show will carry on in Florida with plenty of coverage.
Golfweek.com sets the table here with a show preview touting 1000 brands and companies.
Golf Channel's full broadcast schedule is here, anchored by Morning Drive setting the table each day. SiriusXM is also all-in on the show, and will be broadcasting from Orlando starting Tuesday.
Their schedule is here.
PGA.com is live blogging the proceedings.