Brandel: "Society has changed, and golf has to adapt."

Bob Young captures the highlights of a Brandel Chamblee ad campaign for Scottsdale Golf. He touches on a variety of topics in his usual way, including Tiger and the state of the game.

"There is a lot wrong with where golf has gone. The game has become too expensive, in my opinion. And golf-course architecture is responsible for a lot of that. Courses are too ornate and difficult.

"People fell in love with golf architecture that makes the game no fun. Courses should be interesting, not hard. They should be for enjoyment and competition.

"We should be building courses with three- to six-hole loops so people can come out and pay to play three holes or six or nine or 12."

"And there needs to be a more aggressive campaign to get more women and juniors involved in golf. I think larger holes cut on the opposite side of the green from the other hole is a way to do that, and building junior tees 150 yards from the green would do that.