Twitter: GeoffShac
  • Playing Through: Modern Golf's Most Iconic Players and Moments
    Playing Through: Modern Golf's Most Iconic Players and Moments
    by Jim Moriarty
  • Tommy's Honor: The Story of Old Tom Morris and Young Tom Morris, Golf's Founding Father and Son
    Tommy's Honor: The Story of Old Tom Morris and Young Tom Morris, Golf's Founding Father and Son
    by Kevin Cook
  • His Ownself: A Semi-Memoir (Anchor Sports)
    His Ownself: A Semi-Memoir (Anchor Sports)
    by Dan Jenkins
  • The Captain Myth: The Ryder Cup and Sport's Great Leadership Delusion
    The Captain Myth: The Ryder Cup and Sport's Great Leadership Delusion
    by Richard Gillis
  • The Ryder Cup: Golf's Grandest Event – A Complete History
    The Ryder Cup: Golf's Grandest Event – A Complete History
    by Martin Davis
  • A Life Well Played: My Stories
    A Life Well Played: My Stories
    by Arnold Palmer
  • Harvey Penick: The Life and Wisdom of the Man Who Wrote the Book on Golf
    Harvey Penick: The Life and Wisdom of the Man Who Wrote the Book on Golf
    by Kevin Robbins
  • Teeing Off: Players, Techniques, Characters, and Reflections from a Lifetime Inside the Game
    Teeing Off: Players, Techniques, Characters, and Reflections from a Lifetime Inside the Game
    by Ken Bowden
« "Patrick Reed's never been the kind of player who's going to go anywhere quietly." | Main | A First Look Around Augusta National »

Masters: The All Important First Merchandise Center Report

One group of items stood out in the Masters merchandise pavillion and I write about them along with the high price for The Loop.

If you don't believe merchandise is a big deal here, just remember that it's probably the lone event outside the U.S. Open where players have been known to pick up a few items, as Dave Shedlosky writes.

And here are some others that caught my eye, though I've heard there are a few more fun items I haven't seen yet.

PrintView Printer Friendly Version

EmailEmail Article to Friend

Reader Comments (25)

Hi Geoff, pick me up something ;)!
04.7.2014 | Unregistered CommenterADKinLA
Hey Geoff-- are you wearing your Google Glass?
I'm jealous. I admit it.
04.7.2014 | Unregistered CommenterPress Agent
Hey Geoff, I'll take the 12th hole poster, a set of highball glasses, and hat #1. You take Paypal? :)
04.7.2014 | Unregistered CommenterGreg B.
Greg B. has the right idea, how can I get $20 into your hands to liberate one of those 12th or 18th hole prints?
04.7.2014 | Unregistered CommenterADKinLA
Can you pick me up one of those grey long-sleeved t-shirts in XL? I'm good for it.
04.7.2014 | Unregistered CommenterLA John

You could make a fortune charning a small handling fee on orders from this site.

I want one of those Ike Tree coins.
04.7.2014 | Unregistered CommenterJohn Matthew IV
All of the Masters Collection garb is garbage. Pay extra for the good stuff if you're gonna wear it yourself.
04.7.2014 | Unregistered Commentertlavin
Definition of printing money.
04.7.2014 | Unregistered CommenterNo Longer
@tlavin speaks truth. How can you not buy Bobby Jones clothing there?

Also, if you want to keep your swag longer than a day or two, put everything in your carry on(s) for the flight home.
04.7.2014 | Unregistered CommenterMark B
Never thought I'd ever see a hat with the rope again (#1 on display). I like the throwback look but that might be taking it a bit too far. The posters look great. I've only seen a few bad ones, including one I'm looking at right now on my office wall from 1992 of the 10th hole that looks like a caddie may have taken the photo. Must have been before photoshop.
04.7.2014 | Unregistered Commenterol Harv
Harv, I used to know a guy who, get this, worked for Amana! For years after they went out of style he could still get those original Amana hats.....I was keen on the bucket hat.

How much does that putter cover cost?
04.7.2014 | Unregistered CommenterDTF
Was the headcover available in the general merchandise pavilion? Or is that Berckmans Crossing or the pro shop?
04.7.2014 | Unregistered CommenterNova golfer
DTF, I saw a receipt on eBay that showed the navy vinyl as seen above for $85. There is a white leather version that was sold for $145.
04.7.2014 | Unregistered CommenterNova golfer
Upscale Cracker Barrel.
04.7.2014 | Unregistered CommenterKLG
As the owner of a few of those Tervis glasses I still marvel that they cost less at ANGC than they do at Bed Bath and Beyond... without a Masters logo.

Who doesn't like an American product that actually has a lifetime guarantee?

04.7.2014 | Unregistered Commenterkenoneputt
Is this site legitimate?

I see the same hats available...
04.7.2014 | Unregistered CommenterD.
If Geoff can't buy and sell, can't Amazon? Or perhaps the Masters has a merchandise website?
Sorry but it all looks a bit tacky to me. Didn't it used to just be the Augusta logo on merchandising? Understated and elegant. Less is more!
04.8.2014 | Unregistered Commenterscots wha hae
Nova golfer, you give yourself away!
04.8.2014 | Unregistered CommenterRose
When I went to my first Masters in 1984 I bought a suitably garish yellow and green horizontally-striped shirt. I was so impressed by the logo, and the trappings of the tournament, that it took me several years to realize how f-ugly it was. Only thing I bought there over the years that still gets worn sometimes is a Masters logo tie..

Much of this stuff is so unattractive - but of course that logo is the badge that everyone wants to wear, or should I say be seen in. I do get it because that was once me.

What I really miss about the place is breakfast/lunch in the clubhouse and the friends that are an indelible part of my trips to the Masters.
04.8.2014 | Unregistered CommenterLarry Petrillo
Joe, finally in your last sentence, you got to the important point. Of course much of this stuff is ugly, or won't last (although, I hardly think I would be buying something I plan on wearing that often - more like hanging up in a frame or something) but c'mon, it's the Masters. The thing is many of us walk around a place, thinking, we'll get back here again, so we take it for granted, only to realize many years later - we never got back there again....
04.8.2014 | Unregistered CommenterPress Agent

I don't want anything, no, really, Geoff, nothing at all. Please....

Bill Poirier
04.8.2014 | Unregistered CommenterBill Poirier
That site is legitimate as far as selling real stuff. It's just a "personal shopper" sort of site that charges about double or more for the same stuff you can get in the golf shop because they have people on site buying it and shipping it for you.

The Tervis collection at the golf shop is growing! Some pretty neat fully-wrapped cups now instead of just the logo, as well as a nice water bottle. The kids versions are back, too. A couple nice new ladies-styled coffee cups also.

I'm a dude, but I'm a graphic designer who has done a lot of apparel design in the past, so I kind of keep up with what's hot in style nowadays. Judging from what I saw in the golf shop this year when I was in there on Sunday, I'd say they have a younger person in charge of buying now, or at least one more in touch with trends nowadays. The sorts of colors and patterns I saw this year are a bit more cutting edge than what I've seen there in the past, but they still have the more traditional stuff, too. I think that's a great thing.

And for anyone who gets the chance to go this year, just FYI. If you're shopping for any big men in your life, they aren't selling ANY polo shirts this year in 3XL or 4XL as they have in the past. The only thing in 3XL is the ugly (to me) past champion t-shirts in Green, Navy or Grey. No 4XL in anything.
04.8.2014 | Unregistered CommenterBrent D
I posted day before yesterday, but was removed. This is what Press Agent is referring to : "Joe, you finally....."

My contents were that buying shirts, caps, sweaters and such that would eventually wear out, or 'wash out' were not the best items to purchase if you wanted to keep the memento for a long period of time.

However if you did want clothing items, spend extra and go for the name brands, i.e. Bobby Jones, etc. They at least will last longer.

My suggestion is the items such as the putter covers, head covers, Tervis Tumblers, glassware, Master Flags, prints, and items that will last are the best option. Those will last much longer than apparel.

I compared purchasing clothing items to buying flowers, the eventually pass away.

Not sure why my posted was deleted.
04.10.2014 | Unregistered CommenterJoe Ezar

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
All HTML will be escaped. Hyperlinks will be created for URLs automatically.