NGF Head On Golf's Newfound Popularity: "Nothing about the past few months seems structurally different for golf"

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In Joe Beditz’s National Golf Foundation analysis of August’s 20.6% year-over-year increase, this was interesting:

But nothing about the past few months seems structurally different for golf, whether with the product itself, the service that supports it, or the overall user experience … unless you count extended tee time intervals, which for a time seemed to produce faster, smoother and more enjoyable rounds. Either way, we weren’t suddenly marketing ourselves differently, onboarding new players differently, or managing customer relationships differently. (In fact, remote check-in procedures may have made it more impersonal.)

Time, time, time, safe, time and safe.

And more on the huge summer for retail, already noted here with regard to evening golf becoming popular. Beditz writes:

Total sales of golf equipment on- and off-course were $331 million in August, extending a record-setting summer for the retail side of the business.

Golf retail sales in August were up 32% over the same period in 2019 ($251 million) and readily surpassed the previous record for the month of $287 million in 2006. Golf Datatech has been tracking golf retail sales since 1997.

Five equipment categories set all-time sales records for August: balls, irons, wedges, bags and gloves. Bags were the best-performing equipment category for the month, up 55% over last year.

Wait, but not drivers after golfers were inspired by Bryson DeChambeau? That must be an oversight!

The 2020 Ryder Cup That Wasn't: COVID-19 Hotspot, Week After U.S. Open Makes The Postponement Look Wise

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It would have been a somber, fan or partially fan-free Ryder Cup last weekend played under ideal weather conditions. But with Wisconsin reporting 2000 new cases four days in a row and a huge positivity rate as well, combined with the lack of fan access, and it looks like the 2020-In-2021 Ryder Cup looks like a wise postponement to 2021.

While I still think toning down the fan element and other theatrics would have been a good thing, a date the week after the rescheduled U.S. Open was, in hindsight, less than ideal and might have led to a severely diminished event.

The Golf.com Confidential crew addressed and noted things lost, all of which might not have had their usual luster set against the 2020 backdrop.

Shipnuck: Being right. I have no doubt the young, talented Americans who have been dominating the golf world were going to win to touch off a decade of dominance. Now, who knows how much momentum will be lost over the next year. Alas, Europe even wins the pandemics.

Dethier: The crowds. The frenzied Midwestern crowds waking up on a crisp Wisconsin morning, getting out in some hideous star-spangled garb and rooting on their beloved Yanks in a too-close Ryder Cup on a super-fun golf course. Oh, and figuring out if Tiger Woods should be on the team — that would have been a blast of a debate too, no doubt.

Bamberger: The parades of the WAGs. The parade of self-importance, pre, post and during. 

Piastowski: The fans. They made the right call to not go on without them. It’s the event that needs a crowd the most. The one event where you can cheer for your team – and get after the other one. 

Finau's, Agent Chris Armstrong Sued By Utah Businessman Molonai Hola For More Than $16 Million

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The Deseret News’ Mike Sorenson reports that PGA Tour winner Tony Finau and his team have been sued by Molonai Hola for more than $16 million. The story says he’s known the Finau family since 1997 and as part of his Icon Sports, “began financing expenses for Tony and his younger brother Gipper”, the suit says.

Also named in the lawsuit are Finau’s brother, Gipper, his father, Gary, his agent Christopher Armstrong and the Wasserman Media Group.

When reached for comment on the lawsuit, Armstrong said in a statement, “We are aware of the matter and have the utmost faith in the legal process. We will not be making further comment at this time.”

I’m not clear what role Finau’s agent plays from the story. The timing of the assistance Hola gave suggests it might have crossed over into Finau’s amateur and NCAA career.

The suit claims Hola paid for the Finau family’s mortgage payments, medical insurance, a new car as well as golf-related travel expenses for Tony and Gipper, including living expenses for the Finau family to reside in Florida for approximately a year while they received lessons from renowned golf instructor David Leadbetter.

Later, Hola helped form the Finau Corporation to help promote the young golfers and was designated as the corporation’s registered agent.

The expenses, according to the suit, added up to $592,371.37 over several years.

"Since 2000, Mr. Trump has reported losses of $315. 6 million at the golf courses that are his prized possessions."

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The New York Times’ Russ Buettner, Susanne Craig and Mike McIntire report on two decades of President Donald Trump’s income tax returns showing he’s paid no income taxes in 10 of the last 15 years.

Trump’s investment in golf plays a central role in revealing “struggling properties, vast write-offs, an audit battle and hundreds of millions in debt coming due.”

When “The Apprentice” premiered, Mr. Trump had opened only two golf courses and was renovating two more. By the end of 2015, he had 15 courses and was transforming the Old Post Office building in Washington into a Trump International Hotel. But rather than making him wealthier, the tax records reveal as never before, each new acquisition only fed the downward draft on his bottom line.

Consider the results at his largest golf resort, Trump National Doral, near Miami. Mr. Trump bought the resort for $150 million in 2012; through 2018, his losses have totaled $162.3 million. He has pumped $213 million of fresh cash into Doral, tax records show, and has a $125 million mortgage balance coming due in three years.

Overseas, the losses at Doonbeg, Aberdeen and Turnberry have been reported in annual corporate filings required-by-law.

His three courses in Europe — two in Scotland and one in Ireland — have reported a combined $63.6 million in losses.

This could explain the urgency to see Turnberry return to the Open rota. A near-term prospect that seems more in question than ever given the financials.

And the grand total?

Over all, since 2000, Mr. Trump has reported losses of $315. 6 million at the golf courses that are his prized possessions.

There was also this conflict of interest situation noted in the Times reporting.

At the Mar-a-Lago club in Palm Beach, Fla., a flood of new members starting in 2015 allowed him to pocket an additional $5 million a year from the business. At his Doral golf resort near Miami, the roofing materials manufacturer GAF spent at least $1.5 million in 2018 even as its industry was lobbying the Trump administration to roll back “egregious” federal regulations.

Mooooo! Irish Open's Only Spectators Resist Social Distancing, Masks

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Great stuff from the Dubai Duty Free Irish Open today—if you look past he lack of distancing and facial covering apparently just off the 14th hole at Galgorm Resort and Spa. Aaron Rai leads heading into the final round.

But the scenes just off the course got most of the broadcasters and social media attention Saturday, and why not:

"Mark Calcavecchia recounts COVID-19 ordeal as he returns to play"

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ESPN.com’s Bob Harig talked to 13-time PGA Tour winner Mark Calcaveccia about his COVID-19 bout and efforts to get back to normal.

"It's the worst I ever felt," he said. "Every bone in my body hurt."

Calcavecchia can't pinpoint where he picked up the virus. And he said the fact that neither his wife, Brenda, nor any of the people he played with on a weeklong golf vacation in Nebraska (including two-time U.S. Open champion Lee Janzen and tour pro Scott Dunlap), contracted COVID-19 is "a minor miracle.
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He goes on to describe a harrowing cross-country journey with worsening conditions each day until heading to the hospital for testing and treatment.

Augusta National: No Damage From Sally Remnants, Overseed On Schedule

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While the rescheduled U.S. Open played out last week in New York, hurricane Sally made landfall and then hit Augusta, Georgia, home to the Masters this November.

A whopping 4-7 inches of rain in just under 12 hours and despite rumblings of possible, a club official says the course suffered no damage. The fall overseed of ryegrass remains on schedule.

The above photo posted September 24th to Eureka Earth’s Instagram account shows the course in a shaved down appearance with “50 days to the Masters 2020.”

In Augusta, the account also posted this image of the area behind Amen Corner. A new road has been installed on property purchased from Augusta Country Club and a distinct arc in the road provides room to length the par-5 13th hole to offset the impacts of Peloton and Whoop bands.

Do We Really Want Young Golfers To "Pull A Bryson"?

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In wrapping up Bryson DeChambeau’s revolutionary U.S. Open win, we long time technistas have seen new dimensions added to the distance debate.

From how the game is played, to the relentless “athlete” marketing push, the debate includes fresh dimensions courtesy of Bryson’s brusque style. Just look at Cameron Champ. He is probably capable of longer drives and has a pair of nice wins along with a run at the PGA Championship to beef up his credentials. But there is something more revealing about the sight of Bryson’s weight gain in a matter of months and the violent nature of his swing.

The aesthetic of it is cringe worthy. But golf has always had aggressive lashers. There’s more to this than style.

Seeing someone combine an excessive diet with a Happy Gilmore swing is one thing, but it becomes a bit less fun when you sense injury is inevitable. But he’s a grown man and he’s entitled to do what he likes with his body. At least, within reason and under rules meant to maintain the integrity of the competition.

So about the children.

At certain ages we are able to observe and absorb tiny details that are sometimes channeled into golf swings. Or into mannerisms. Or how we practice, prepare and dress. With kids getting serious at younger ages able to access more information than ever, this is a careful way of asking: do we want kids seeing what Bryson’s doing and copying the methods to his madness?

Today’s equipment and launch monitor technology allows a talented golfer to maximize their implements to absurd driving-distance effect. All credit to Bryson, he outsmarted the system. But the rules are supposed to consider whether it is a good thing on many levels, including preventing young people from taking extreme measures to gain distance.

With that in mind, here are a few final reads regarding Bryson and the U.S. Open, starting with a reminder that any talk about rules changes must start with praise for DeChambeau. An adjustment to the rules was already in mind before he made his changes thanks to the Statement of Principles, so the next discussions should never feel like a rebuke or de-legitimization of his win.

His instructor in this transformation, Chris Como, was quoted by Doug Ferguson in this AP analysis of DeChambeau’s overhaul:

“How many people have changed their body, changed their golf swing and lost their career?” said Chris Como, who works with DeChambeau as a swing coach and speaks his language with his background in biomechanics.

True. That said, there should be a place in the rules to modify equipment to allow a player to swing hard, but return some sanity to the player-club symbiosis. Again, hats off to Bryson and you can keep your new body, but in the interest of the sport and future generations, we also need to draw a line in the sand. Or, gasp, go backwards.

In The Met Golfer magazine, Bill Fields tackled this notion with DeChambeau in mind, then reminded us of past distance talk—100 yards ago off the tee—and explained why golf has to stop fussing so much over a minor move backwards.

The circus will still be the circus, whether the high wire is fifty or five hundred feet above the floor.

Now to the headline of this post: the children. They are our future!

And in golf, our immediate present, with some undoubtedly throwing another package of bacon in the shopping cart and pricing Creatine options online.

To this point, an Eric Sondheimer Los Angeles Times story appeared in August and I asked a few folks about the ethics of posting it in this context. I ultimately chose not to because I don’t want to pick on a 16-year-old aspiring player for simply doing what you’re supposed to do: see what a leading player is doing and copying.

The lad in question is a former child star and now a good player for a legendary southern California high school. He has aspirations to get better and longer off the tee. This being 2020, you know where this is going.

When on-campus classes stopped in March, golf courses also closed, leaving the then-sophomore scrambling. His mother bought him a target to practice his chipping in the backyard. He tried hitting off a mat, but that doesn’t help for real golf. He went for runs, rode a bike and worked on building his strength while trying to keep his slender 6-foot-1, 145-pound body in shape. He can drive a ball 280 yards but says he’s been “eating a lot.”

He and his golf friends have been talking nonstop this summer about PGA sensation Bryson DeChambeau, who gained 40 pounds and has been hitting balls beyond 400 yards.

“That’s who we’re chasing in the fitness world,” he said.

Long drives with friends this summer produced, “You pulled a Bryson.”

Today’s equipment and fitting allows for players to grow-up swinging more efficiently than past generations. But at what point does skill become diminished by technology or worse, do training regimens and expensive protein diets turn golf into a pursuit of unhealthy behaviors and gluttony?

Is anyone at the highest levels concerned about the idea of encouraging teenagers to push their bodies before they’re ready? In a sport that has always been about more than just getting stronger?

To date there has been little urgency to act for any reason, including child safety. But maybe the sight of Bryson’s transformation and his promise to pursuing more weight gain will convince the regulators to better regulate. For the children.

SOS Appeal To England, World: Old Tom And MacKenzie's Cleeve Hill Set For Closure

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Leigh Boobyer reported a couple of weeks ago on the non-renewal of the wonderfully bizarre and historic Cleeve Hill Golf Club, a place that has to be seen to be believed (video below). A second story by Boobyer reports the plan is to tear down the clubhouse and return the course “to the natural state of flower-rich limestone grassland".

The unique word gets thrown around a lot these days but if ever a course earned the name, it’s Cleeve Hill.

Check out this video posted by Cookie Jar Golf (and some of their other works) capturing the majesty of this original Old Tom Morris design, which enjoyed some touch up work by Alister MacKenzie.

This GolfClubAtlas discussion thread features an excellent summary of changes by Sean Arble. It details what’s left of Old Tom and MacKenzie’s work and more about the overall singularity of the place.

Also, an absolute must-listen is this podcast with architect Robin Hiseman and America’s Arble that covers the course, its place in the area, the architectural charm of Cleeve Hill, the maintenance and the “common ground” success of it for both golf and walkers.

Finally, this page offers a petition to sign.

Padraig: Bryson's Doing A Twelve-Second 100 Meters, Has Another 20 Percent In The Tank

Martin Dempster quotes Padraig Harrington in advance of this week’s Dubai Duty Free Irish Open and the 2020/21 Ryder Cup Captain shared thoughts on a variety of topics. He’s also monitoring the weather that might have been this week at Whistling Straits (it’s literally as perfect as you could hope), but also chiming in on Bryson DeChambeau’s U.S. Open victory.

“With the capabilities at the moment, I would say Bryson is swinging at about, if you compare it to 100 metres, he’d be running at 12 seconds. The human capability, he’s running 100 metres at about 12 seconds at the moment, so he’s still got another 20 per cent more in the tank in terms of human capabilities for other players to come along.

He also made this prediction about the women’s game and the speed chase:

“I actually think the biggest change could come in women’s golf. You’re going to get a woman out there playing well into the mid-170s ball speed and would be competitive on the men’s tour.”

Yale Golf Course Is (Finally) Back September 28th

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The closure of an American gem ends September 28th when Yale Golf Course reemerges from an extended pandemic closure and ensuing deterioration.

Anthony Pioppi first reported the news of our nation’s top college course finally reopening for play long after almost all golf facilities have enjoyed upticks in play during the COVID-19 pandemic.

Thanks to reader Tim for sending this compilation of photos and news items related to Yale in 2020. You’ll see some of the conditioning issues as well as efforts to get the CB Macdonald and Seth Raynor masterwork back in playing shape.

Something To Consider Next Time Around: Jim Nantz's Winged Foot Composite Course

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The rescheduled 2020 U.S. Open was a success despite the horror of a six-under-par winning score and the West Course not getting the treatment from NBC’s budget-conscious approach vs. what CBS has been doing of late or what Fox’s Mark Loomis and crew might have provided with a normal budget.

As the USGA and Winged Foot discuss what’s next, including “anchor site” status according to Mike Dougherty’s reporting, another well-known member offered a pre-tournament suggestion for future Opens: a composite of the West and East Courses.

At the risk of getting called before some committee of point missers, CBS broadcaster Jim Nantz offered a way to better highlight the club’s more soulful East Course while retaining the best of the West.

From his Golf Digest column that is now online:

When Winged Foot hosts the U.S. Open next time around, I’d love to see a full representation of its two courses. I’m talking a composite of the famous and familiar West Course, and the lesser known but equally (some say surpassingly) magnificent East Course. On the surface it sounds like a radical idea, but I’ve long believed that a combination of the two would result in a design that is formidable, beautiful, sensible and unique in major-championship golf.

I’ve gone through the course a few times and I think its sensational. Yes, it’s only 7,266 yards and the driving range situation is complicated, but I only see one problem no one could have imagined pre-tournament: 370-yard plus drives at what would be Nantz’s “Dream Course” finishing hole, the West’s ninth hole.

Converted back to a par-5 this year, the longer hitters recorded some epic drives and faced huge decisions between wedge or nine-iron approaches, with Dustin Johnson capping the madness by launching one 418-yards Sunday.

That’s an issue for the governing bodies.

More impressively, in Nantz’s composite course the famous 10th hole West remains the 10th, the 1st the first—it’s a very severe green you know—and the current 18th West becomes the ninth. No one will shed a tear about that.

There is one long (200 yard) walk from the proposed 12th West to the proposed 13th (which is the fantastic mid-length par-4 15th West). This very minor annoyance sets up a stretch of East Course gems that would become the composite’s 14th to 17th holes. The East’s par-3 17th, a favorite hole of many, retains its number but a newfound prominence in deciding the U.S. Open outcome.

Nantz has given the USGA something to think about for that next time the U.S. Open heads to Winged Foot.

Check it out here at GolfDigest.com.

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Intersecting Stories Help Better Explain Why Comcast Is Downsizing Golf Channel

Last week The Athletic’s Brendan Quinn detailed the rather stunning changes at Golf Channel and the likely blurring of editorial lines as the network is moved to Connecticut, with offices in the PGA Tour’s new expensive new headquarters.

The confounding implosion of Arnold Palmer and Joe Gibbs’ successful vision is coming into better focus after two stories emerged connecting more dots.

Palash Gosh at International Business Times reports on activist investor Nelson Peltz acquiring 7.2 million shares in Golf Channel owner Comcast, as first reported in the Wall Street Journal. Peltz’s Trian Fund now holds 20 million shares and a 0.4% stake in the company, believing the stock is undervalued, looks forward to discussions about improving the company, yada, yada.

The Journal commented that Trian is known for “encouraging changes at companies it targets, such as a breakup or sale of underperforming divisions or moves to improve efficiency and better use capital. It often seeks board representation and tries to avoid public spats, unlike some of its more pugnacious rivals.”

However, Comcast may be difficult for Trian to influence as Brian Roberts, its chairman and chief executive officer, controls about one-third of the stock’s voting rights.

Another Wall Street Journal story on the same day—mitzvah time!—not coincidentally details Comcast and NBC’s plan to essentially wind down several key cable channels they see as an “albatross” and put their focus into “individual franchises” for the Peacock app.

Thanks to reader Todd for Lillian Rizzo and Joe Flint’s story that included this:

The future is also dimming for sports networks like the Golf Channel and NBC Sports Network. Hockey and soccer games are likely to appear more frequently on USA Network and Peacock, the people say.

The move to downsize cable networks comes as the pandemic weighs on NBCUniversal’s business. Movie-theater closures hurt its film operation, its theme parks were closed and TV ad spending fell off. NBC’s second-quarter revenue shrank 25% compared with the same period last year.

When Comcast acquired control of NBCUniversal nearly a decade ago, Chief Executive Brian Roberts cited the cable entertainment networks as a key attraction in the deal.

And now those channels, along with sagging numbers at NBC would seem to be part of Peltz’s desire to see Comcast consider shedding the units via breakup or sale. Budget cuts seem unlikely since, as last weekends bare bone U.S. Open telecast showed, NBC has already trimmed so much.

Sadly, as Quinn noted last week, any outcome of this corporate arm wrestling appears too late for the several hundred who lost jobs. Worse, for viewers who appreciated the vision of Palmer and Gibbs, the damage has already been done.

Danny Lee Apologizes For Shocking 6-Putt Not Seen On U.S. Open Broadcast

As I noted here, NBC carried eight hours of 2020 U.S. Open coverage last Saturday but Danny Lee’s unbelievable 6-putt meltdown did not make the show. Only after an influencer Tweet did the sequence make it on the Sunday morning pre-game show where it was decried as “not a great look.”

Tuesday, Danny Lee admirably pulled out the old Notes app, typed out an apology and posted it to Twitter. He says he has been battling a wrist issue—the reason cited for his WD—and will be taking some time off.