While IMG has a different presence in golf than in years past when they were known primarily for representing players, Mark McCormick’s brainchild remains a major player in tournament operations, licensing and consulting.
Purchased in 2014 by WME, the conglomerate scrapped its IPO at the last minute. The impact on golf is not clear, though a possible change in direction for the operation now known as Endeavor could lead to big changes.
From Ryan Faughnder and Stacy Perman in the LA Times on Endeavor leader Ari Emmanuel:
Emanuel built his reputation and that of Endeavor on a series of bold, risky moves and unexpected acquisitions, including Professional Bull Riders. The IPO slated for Friday was his biggest gamble to date, intended to catapult Endeavor into a global juggernaut, one that would shape the future of media and entertainment. Now that is all on hold and Emanuel is going to have to define a new future for the company.