Larry Stewart in the LA Times
talks to Mark Shapiro, ESPN's executive vice president of programming
and production. Shapiro is leaving the network and is known to not be a
big fan of golf. Tim Finchem probably won't be shedding many tears. But
more importantly, the ESPN brand will be losing a dear friend in Shapiro:
"Yes, I have a great job. I love my job. I love my boss. I love my employees, I love the ESPN brand.
"I'm leaving for a bigger and better opportunity. We are trying to take over a theme-park company that is seriously underperforming.
"At ESPN, I was in the entertainment business. My aim was to raise ratings and strengthen the brand. At Six Flags, I'll be trying to improve attendance and strengthen the brand."