That was the PGATour.com headline linking the press release announcing the FedEx Cup. Everyone's excited.
"It's an exciting time for golf," Tiger Woods said. "It's certainly going to be more exciting for everyone, not just us as competitors who will be bucking heads against the best more often, but also for the fans."
I'm sure he's retooling his '07 schedule as we speak.
"I think for the spectator watching on television or even coming to golf events, there is going to be a new buzz," Ernie Els said.
I guess Phil wasn't available for comment.
The FedExCup will offer $35 million in total bonus money, one of the highest totals in sports. Following the winner's share of $10 million, second through fifth place will receive $3 million, $2 million, $1.5 million and $1 million, respectively.
You would hope those dollar figures will get their attention. And for the money quote...pun intended:
"The FedExCup is setting a new standard for excellence for the PGA TOUR and ushers in a new era for professional golf," said T. Michael Glenn, executive vice president of Market Development and Corporate Communications at FedEx. "With our shared attributes of reliability, excellence and leadership, the FedExCup is the perfect addition to the FedEx sports marketing portfolio."
The scary thing is, he was proud of that quote. Probably worked on it for weeks.
Check out the points breakdowns. No big shockers except that puny amounts available for events opposite the WGC's or majors.