No chance you read this without an eye roll...
The PGA TOUR celebrates Valentine’s Day this week with the launch of “First Kiss,” a new commercial in its year-long campaign to promote the inaugural season-long FedExCup points competition. It debuts during this week's telecast of the Nissan Open on GOLF CHANNEL and CBS.
“First Kiss” features players Adam Scott, Camilo Villegas, Sean O’Hair, Zach Johnson, Dean Wilson, J.J. Henry, Lucas Glover and Aaron Baddeley courting the coveted, new FedExCup trophy with lines delivered in the spirit of Shakespeare. About the new prize, O’Hair exclaims, “Other men have seen angels, but I have seen thee. Thou art enough,” while Scott pledges, “I will be the first to kiss her.”
The FedExCup trophy and a $10 million prize will be awarded for the first time following the four week PGA TOUR Playoffs for the FedExCup in September.
To preview the spot, click here.