"Comments that I made in a conversation with a writer last week regarding the importance of social media and tweeting have been taken out of context"

Randell Mell reports that the Brand Lady is in full retreat mode saying her "I'd love it if players Twittered during the middle of a round" remarks were taken out of context by Bloomberg's Michael Buteau and Mason Levinson.

Apparently the context was another value-engineered module not called the LPGA Tour. Happens all the time.

LPGA Commissioner Carolyn Bivens released a statement saying she isn't advocating players use Twitter to communicate during rounds.

"Comments that I made in a conversation with a writer last week regarding the importance of social media and tweeting have been taken out of context," Bivens said. "We have not discussed tweeting or the use of handheld devices during tournament rounds with the USGA, or even within the LPGA, nor do we intend to. Our players will not be tweeting during the rounds of LPGA events.”

The statement created a stir amid questions about whether tweeting during rounds would violate the Rules of Golf.