PGA Tour Sends Tour Championship Out Of Headquarters' Hometown For Next Decade

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Say what you want about the PGA Tour’s pursuit of every penny imaginable but deserting their own community for a few more bucks?

Impressive devotion to maximum activation!

Garry Smits with news of the Tour Championship, played in the Ponte Vedra/Jax Beach area for the last five years at TPC Sawgrass Valley and Atlantic Beach CC getting shipped off to Victoria National over the next decade.

Budding golfers and their families will want to read all of the Smits story, but this was also a nice buried lede to help us prepare for yet another name change potentially coming.

Another factor in the move was the future of as the tour’s umbrella sponsor., a Jacksonville-based firm that specializes in internet services for small businesses, was sold earlier this year for $2 billion to Sirius Capital, an equity firm. The sale closed in October.

The current sponsorship deal with runs through 2021. The tournament was a good fit in the same area as the headquarters of the umbrella sponsor but there have been no signs as yet that Sirius Capital wants to continue the relationship beyond the current terms.