2020 Masters Merch Goes On Sale To Patrons, Ebay Prices Suggest A Special Affinity For Gnomes

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Golf.com’s Alan Bastable was able to access the first-ever Masters patron-only shop. He reviews some new and surprising items, and also explains the setup:

How long the inventory will last is anyone’s guess. God willing, we’re unlikely to see another November Masters anytime soon, which means this year’s gear will have a special one-off cachet for collectors. The tournament has leaned into the timing with fall-themed course prints and holiday decorations, including tree ornaments and a Santa garden gnome.

Buyers are limited to two check-outs, but given the ease of online shopping (and the fact that fans won’t have to lug their merchandise home with them from the course), it’s not hard to imagine Masters-happy customers’ buying more than they would have if they’d been shopping in the brick-and-mortar shop at the tournament.

Which, makes the future of this approach something plenty will watch.

But back to those surprising items. The most bizarre of all has to be the Masters food spread.

Alex Myers at GolfDigest.com writes:

Masters food: As in, you can actually buy Masters food. From the Masters. From Augusta National. They will ship it to you so you can host a legendary Masters party or you can just pig out by yourself while you enjoy this feast for 10-12 people that’s offered on the new online Masters Patron Shop:

I’d like a few more cookies and their chicken sandwiches instead of the pimento cheese, but man, that’s tempting.

Several items from the new shop have hit ebay and the prices suggest Gnomes are the new beer cup. For those in the mood to overpay:

$399 Fall Masters (dressed like Santa) gnome.

Gnome long sleeve for the low, low price of $199.99

$399 Masters watch to remember 2020 by.

Just $75 for a 2020 Masters pin flag.

The 2020 Golf Framed Pin set at just $399 is actually not ridiculous. Blame 2020.