2021 Travelers Ratings Hit 19-Year High, Audience Peaks At 6.6 Million
/Paulsen reports at Sports Media Watch on huge numbers for the Travelers, won by Harris English in a dramatic 8-hole playoff over Kramer Hickok that ran nearly two hours past CBS’s allotted window.
The final round averaged 3.97 million and peaked within 2 million of the recent U.S. Open’s highest audience number.
The telecast, which peaked with 6.66 million viewers from 8 PM ET to the conclusion, delivered the sixth-largest golf audience of the year and the third-largest with majors excluded. Only the final rounds of the Players (4.59M) and at Pebble Beach (4.19M) rank higher outside of the majors.
With the (suspicious) demise of ShowBuzzDaily.com, I don’t have access to the KPMG LPGA Championship final round rating. But Nelly Korda’s first major win ran concurrent to the Travelers in yet another reminder of golf’s scheduling issues.
