"Tiger helped golfers, like me, who passionately love the game but am ashamed of the its 'history.'"

John Strege first noted the passing of golf pioneer Bill Powell and while I don't want to look past his amazing life accomplishments as documented lovingly in this Richard Goldstein NY Times obituary, but reader Hugh noted my post last week asking what Tiger Woods had done to influence the everyday sport and offered this:
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"Too many inexperienced operators are using price as a blunt instrument to generate activity."

In Roger Vincent's front page, below the fold story on golf's struggles, the inevitable discussion about "heavy discounting" comes up and as usual, I just can't comprehend the mentality of holding firm on pricing. I know some of you B-school grads out there can explain to me why deflation of prices during lean times amortizes value equity depreciation dynamics, so please help us understand exactly why it is that we read stuff like this:
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