Freshen Your Remote Batteries: Rory’s Omega Ad May Run Another Six Months

Even though every golf fan has grown accustomed to leaping for their remote when Omega’s grating “Hall of Fame” ad relentlessly surfaces, it seems the Caddyshack gopher emerged from his hole to see his shadow.

You know what that means? We’ll have another six months of the Guantanamo-ready piece even though it had grown insufferable within days of its debut.

But as Golf News Net notes, if history is any gauge, we'll have another six months to detect some sort of hidden genius behind the campaign since Omega only does one golf ad a year.

Either way, please, please make sure you have fresh batteries all so you never experience the hitting the mute button only to find your remote has lost all juice from repeated MUTE use.

The problem is that the watchmaker only seems to make one ad each year, typically making a big splash associated with the PGA Championship. As a partner of the PGA of America, Omega gets a ton of commercial time, which leads to almost immediate ad fatigue. There’s only so many times someone can hear “Hall of fame!” screeched before you hit the Mute button, or, as with the Sergio Garcia ad the year prior, see a watch gear move quickly in sequence with the Spaniard’s swing before you wish for a digital watch more than anything.

Lydia Grabs 10th Win, Now Has More Than Lexi/Wie...Combined

This unbylined AP story notes that Lydia Ko took her home nation's New Zealand Women's Open by four, giving her ten professional victories.

Zak Kozuchowski notes that this puts Lydia ahead of two very young greats...combined.

It was her 10th professional win, which includes six on the LPGA Tour, three on the Ladies European Tour and one on the ALPG Tour.

To compare, Wie has four LPGA Tour wins. Thompson also has four, as well as one win on the Ladies European Tour. Keep in mind that Wie and Thompson are a combined 11 years older than Ko.

Wraparound Blues: Ryder Cup Refusal Edition

Twenty-four hours later, the one shocker of the Ryder Cup news conference continues to be the decision to pronounce the PGA Tour's wraparound schedule non-conducive to creating a Cup team.

Thanks to reader Tim for highlighting Phil Mickelson's answer to the question.

Q. Why the switch from just strict money that Azinger had installed to counting them as points?

PHIL MICKELSON: I'll take that. Because it was very confusing when the Tour, after having players play major championships, the PGA, the World Golf Championships and the FedEx Cup, who then played nine out of 11 weeks, let's say, then stopped, the Tour's next season starts a week later. If you count money for those last three or four months, you're giving the bottom half of the Tour a three month head start over ultimately the top guys. So you wanted to start that money in 2015 but the Money List on the PGA Tour list starts in September or October. So it was getting confusing. That's why we ended up with the points system of points per $1,000 or $2,000 made.

Just last week at Riviera Bubba Watson talked about pretending the fall events in the year-round PGA Tour calendar do not exist and that he schedules accordingly.

In light of the Ryder Cup switch, it would seem the wraparound is about one bullet from losing any relevance it might have had (remember, Rory and Tiger are required to play this fall's Frys.com, but after that they'll never be seen there again).

If the Masters no longer granted exemptions to post-playoff event winners, the fall schedule could lose even more relevance. Nothing against those fine events, of course. Not their fault the schedule is bloated.