“I want the Ryder Cup to keep getting better and better. I want to see that brand grow."
I poured myself a stiff drink and devoted more time to Robert Rodriguez's Avid Golfer Dallas profile of "Captainess" Lisa Pavin, which, besides the revealing imagery, figures to become fodder for the scribes of Europe. But more importantly, we have someone dropping more B-bombs than Finchem or Bivens ever did back when the word was hip to use.
On the role of the Captain's wife.
“I want this position to stand out. And I want to help the PGA brand the Ryder Cup to another level. To another market. To another niche. I think that’s where my business mind comes in.
“It’s not just about clothes; people think my job only involves clothing. I’m thinking how to take the PGA of America to other people who wouldn’t normally be interested. That’s just my business mind working versus doing the usual responsibilities that a wife does. We’ll see if it works.”
We'll see.
After some nice quotes from Julius Mason about middle-of-the night emails, the catfight with SI's Alan Shipnuck comes up.
“I’ve never met Alan, but I’ve heard a lot about him from a lot of different golfers and a lot of different wives. And the reputation is not good,” Lisa said. “However, by saying that I definitely respect him as a writer. I think we are both intelligent enough to know our boundaries.”
Oh yes, it showed during the spat played out before thousands on Twitter!
On Jim Gray...
“It happened, it’s unfortunate, however I have a bigger goal than to feed the frenzy. It would be a disservice to the team, to Corey, and to the USA to continue on with this insignificant person. If something is said that’s not true or I feel is not right, I do feel the need to protect Corey. I refuse to have my husband’s credibility questioned.”
How dare you call a correspondent for Golf In America insignificant!
And a little more Brand Lady...
“When the Ryder Cup is over, I want the PGA of America to remember the positive ideas and inputs, and hopefully, they have something to remember me by,” she said. “I want the Ryder Cup to keep getting better and better. I want to see that brand grow."
Oh it's growing.










Tuesday, September 7, 2010 at 08:45 PM
Reader Comments (25)
The First Lady of Golf Speaketh.
What's that you say, Mr. Shackelford; the Barbara Brand grew old and went away?
Other than the highly increased Train Wreck potential now so evident, I'd rather not watch. Never thought I'd say that. Cory Pavin could get Bubba Clinton off the hook when it comes to guys who foisted overly ambitious wives onto our collective radar. Or is Kurt Cobain still #1 in that department?
Hopefully Johnny Miller will say something he later regrets. Odds: 1-to-5.
As for selecting the player room decor, I wonder what she has in store for Tiger ? My money is on a combination of Feng Shui and the gracious Florida retreat of Dick Hallorann.
YCCCH!
What you get when you marry your personal assistant/divorce rebound.
Inflated self-importance sans filter.
i suppose we can look forward to an "as told to" book that will become the business woo title of the month if they win.
Let's give Lisa credit for one thing...getting rid of her man's moustache.
The moustache went south the first time Corey heard: "You frip ova"
Funny line.
Please define "significant person" and use it in a sentence.
Thank you.
If the PGA had any balls they'd tell her to zip it and let the public/press know they ain't happy with this sorry state of affairs.
Ban the wives!!
PS Was this broad in any way involved in Corey's conversion from Judaism? I know some have never forgiven him for statements he made about that.
Now I take exception to this when people blatantly ask for rude comments by their actions, or statements.
Since I am not a fan of Pavin, and think his picure with the RC while wearing a sweater over his shoulders looks like someone who just won the baking contest, or maybe a chess tournament at the frat house, being back in school for a second career, and doing a great Ghandi impersonation, well let me say, that I am very happy for Pavin, and will refrain from any commentary on his wife.
I am certain that she will do more by her words and actions in the next month or so, than I could ever even come close to, by one or 2 semi funny comments.
I may even have the sound on during this fiasco. Maybe Monty, TW, Pavin and mate and a few will have a hot tub, and TGC will cover it. sad.
BTW I give Johnny Miller even odds on a major statement of some consequence regarding Mrs Pavin.
It's gonna be good.
digsouth
unbelievable