Bubba Drives Interest In The Game

Tim Rosaforte writes:

If you stayed up late Sunday night to watch David Toms blow out the field at the Sony Open, you were looking for something to keep you from going asleep. Nothing against Toms, who won by five strokes; it just wasn�t much of a final round for drama.

Thankfully, there was Bubba Watson. The purists may think distance is ruining the game. In truth, distance drives the interest in the game.

Distance drives interest in the game? Hmm...so is that why ratings are in the toilet and play is way down? I knew it!

Watson is more than a circus act experiencing his 15 minutes. He is the reason why Tiger Woods went to graphite and why Mickelson was experimenting with a 47-inch shaft this off-season. Watson is the future. He is 6-foot-3, 180 pounds of elasticity, and he didn't appear the least bit nervous on the weekend, finishing with an eagle on Sunday for a check of $244,800 that represented job security.

Bubba is the reason Tiger went to graphite?

Huh, wonder why Tiger's never credited him? Shameful Tiger, shameful.

Boswell Blasts Tour

The Washington Post's Thomas Boswell won't be receiving a muffin basket from Tour lobbyist Powell-Tate anytime soon.  He writes:

When Deane Beman, former commissioner of golf, acquired the land for the Tournament Players Club at Avenel, he said, "This is the greatest parcel of land left on the East Coast to build a world-class golf course." A Washingtonian, Beman touted the chance to create a course that might someday rival its neighbor, Congressional. He played down the fancy political and real estate footwork that allowed the PGA Tour to buy the entire property for $1. Beman talked aesthetics while his Tour counted the cash.

Before any earth was moved, architectural consultant Ed Sneed drove around the property in a cart explaining how Avenel would be his homage to Augusta National and the design ideas of Bobby Jones. There'd be natural amphitheaters on every hole: a spectator's paradise. The sixth hole at Avenel would be a mirror image of the 13th hole at the Masters. What a sylvan idyll.

And don't forget, the Tour was going to take the 6th hole and make it a long par-4 (in the redo-that-probably-won't-happen-now).

Wonder if the Tour would do the same to No. 13 at Augusta? Changing it to a two-shotter would cut down on those dreadful birdies and eagles!

For the last 20 years, the Tour has proved it would always suck the last buck out of the enthusiastic Washington golf public rather than put one extra cent back into the Avenel complex. Every time fans endured quagmire parking lots, or were stuck in traffic for hours, the Tour promised remedies. But it never did anything -- except pray it would never rain again in Washington in June.

And he's just warming up.

The PGA Tour may be technically "nonprofit" in its financial structure, because it has a charity component, but its true purpose is to maximize the income of its members -- the pro tour players. When the Tour first came to Washington in 1980, the 125th man on the money list made $20,000. By last year, the 125th man made $627,000. Not bad for charity work.

As recently as last week, sponsors of the Booz Allen Classic still thought they were in good-faith negotiations with the Tour. If pro golf would invest $25 million in its substandard Avenel factory, then Booz Allen would make a six-year commitment (with a value of more than $40 million in purses and ad time) to remain the sponsor of the Washington event through 2013.

Then this:

This is what Washington gets for supporting the PGA Tour for the last 26 years -- with about 2 million tickets sold, often at rip-off prices in comparison to the weak quality of the fields. This is what Washingtonians get for giving far more than a million hours of volunteer work to the Tour. In a typical summer, 1,500 golf lovers give 50,000 free hours to make the Tour's event happen. This is what Washington gets for supporting the Presidents Cup in its infancy when nobody else wanted it very much. Now the event borders on being world-class. Don't bother to thank us local fans, volunteers or RTJ Golf Club.

And finally, here's the money graph:

"What happened last Friday is all about the money," said one of the key Washington golf figures who has supported the Avenel event throughout the years. "What astounds me is that the Tour doesn't understand how important Washington is to golf. A lot of decisions get made in this government that could impact a business that depends on a nonprofit structure."  

More TV Talk

Ed Sherman on the Tour TV deal winners and losers, leads off with his take on the Western Open (R.I.P.).

Steve Elling takes a closer look at Golf Channel and what it needs to do.

"We've got a lot of areas where we've got to get up to speed," said Frank Nobilo, a TGC analyst and former tour player. "We're in the major leagues. Now we've got to see whether the team is good enough. Hopefully we'll be the Florida Marlins."

No question, the sports analogy fits. Comcast, the cable giant that own TGC, just purchased a big-league franchise -- and now it's time to work on that opening-day roster, because Triple-A talent won't get the job done.
And this: 
Still, it's not unusual for TGC to be ranked around 60th in the prime-time window among cable-TV networks, out-drawn by the likes of Great American Country and Country Music Television. Yep, TGC's minuscule ratings are to ESPN's what a crouton is to Winona Judd, and that will soon be a concern.

Classic Club Previews

Thomas Bonk and Larry Bohannan look at the Classic Club. David Duval's effusive praise:
"It's seemingly a good golf course. You have to see it in different weather conditions and stuff. It's hard to even comment," said David Duval, the 1999 Classic winner.

"I think they are kind of changing the face of the event a little bit. Whether you agree or disagree is a debate," Duval said. "Like Indian Wells (Country Club). I didn't realize it was done until last year when they said, 'Oh, we're done with Indian Wells.' It's just kind of sad. You kind of really associated a couple of places with the Hope."

Bohannan also writes about how the Classic came to be in the golf course ownership business, highlighted by this Yogi-esque quote:
"This course has some longevity to it, and it is just starting its history," said John Foster, a member of the Hope tournament's executive board. "So as it goes through time and generation, I think you are going to find it one of the premier spots. Because it has amenities that older venues don't have, older great venues."

Exec VP of International Affairs!?

Ty Votaw's new PGA Tour title:

Executive Vice President, International Affairs

The Executive part is fun because it vaults Votaw to the same all-important title plateau as Charlie Zink and Ed Moorhouse, who are each making over $1 million a year. (Zink made $17 more than Moorehouse last time the numbers were reported, so I wonder if Votaw will be $17 less than Moorhouse?)

Anyway, the Vice President part is fine too because, why not? Everyone else is a VP down there.

be195b1f.jpgBut International Affairs? For someone who had an affair with an international
player, creating problems at his last job? Surely a wordsmith like Tim Finchem could have done better.

Oh and in case you were wondering, Votaw will be the Commissioner's lapdog will report to the Office of the Commissioner.

Annika: Euphoria...

...

Annika Sörenstam flew into South Africa on Monday to announce that she was set to stop a trend and make some golfing history in the process. She is to become the first lady of golf course design in Africa.

Until now the job of designing South African golf course has been the strict domain of males, some of the best known of these being Jack Nicklaus, Gary Player, Ernie Els, Retief Goosen and Darren Clarke.

But that's about to change.

Retief Goosen and Darren Clarke have designed courses in South Africa?

You learn something new and meaningless everyday.

Now, for the first time, Sörenstam is to create the first lady's signature course in the country - to be called the Euphoria Golf Estate and Hydro and to be developed on a site north of Pretoria en-route to Polokwane, the hometown of SA number one, Retief Goosen.

Euphoria Golf Estate and Hydro? It's official, they have run out golf course names.

"South Africa is a country I have always wanted to visit and I'm absolutely delighted to have the opportunity to take part in this project," the 35-year old World No 1 told reporters. "Courses are typically designed from the back tees for men whereas the brief at Euphoria was to design a course that will challenge men, women and children equally."

The brief at Euphoria? Note to to Annika's quote-maker-up-er...you can't have her talking like a South African in the same release she's mentioning how she's always wanted to visit there.

Oh, and we non-lawyers in the States call them talking points, not briefs.  

Roman Soldiers: Golf Inventors?

roman-soldiers-punic.gifThanks to reader Chris for the heads up on the response in the British Isles to recent claims that China was the home of golf, not Scotland.

Now it seems Roman soldiers invented a form of golf that the Scots formalized, sending HBO and the BBC back to the storyboards for a revamp to season two of Rome.

Jim McBeth writes:

THEY came, they saw, they played a neat chip shot onto the edge of the green. More than a millennium before golf is said to have been invented in Scotland, Roman soldiers were playing the game, according to experts.

Trumping recent claims that the game was being played in China in AD943, academics have chipped in with a theory that the game was actually imported to Scotland by the foot soldiers of Emperor Severus.

The Roman version of golf was called paganica, and was first recorded in 30BC as a generic ball game. However, by the time of the Roman invasion of Scotland, it was played with a curved stick used to strike a feather-filled leather ball. The ball was hit towards a predetermined target such as a tree, the aim being to strike the “mark” in the fewest strokes.

Michael Whitby, a historian at Warwick University, said: “Legionaries were in Scotland from the AD140s. The Emperor Severus was on the Fife Peninsula and, significantly, there was an important marching camp near St Andrews.

“A legacy of games, such as paganica, would have been left. The roots of golf would have passed through the 8th century to the medieval university folk and aristocrats.”

Malcolm Campbell, a leading golf writer, agreed: “Paganica is the earliest form of a game we could recognise as golf. After the Romans left, it evolved and in the 15th century the Scots uniquely formalised it. The game was truly ‘invented’ in Scotland, with a little help from the Romans.”


If It Were Only On TV...

The Ladies Golf Union released the results of a research project on golf in Great Britain and Ireland.

Questioned on barriers to more women playing golf the top responses from both lady golfers and golf club secretaries were: lack of time 53.9%, lack of TV coverage for ladies’ golf 42.2%, clubs too male dominated 41.6% and too expensive 40.5%. Clubs seen as unfriendly polled 28.9%, lack of family atmosphere 24.9% and dress code 16.1%.

Lack of TV coverage for ladies' golf, 42.2%?  

Bubba Numbers

This unbylined Shark.com story looks at Bubba Watson and his prodigious driving distances.

While David Toms won the Sony Open by five shots for his 12th career PGA Tour win, it was Bubba who stole the show. It wasn't just his career-best fourth-place finish, thanks to a final-round 65, as much as Bubba's rare ability to hit tee shots into the next time zone. He averaged an eye-popping 347.5 yards at Sony.

How much of a sideshow was it? At the par-5 18th hole on Saturday, Bubba out drove playing partner Fred Funk by, oh, about 140 yards. Imagine what that was like to witness. "He's already pretty small," Bubba said of Funk.

Four of Bubba's drives in the final round were measured at more than 360 yards, including a 398-yarder at the 12th hole. Even more amazingly, he managed to hit 11-of-14 fairways during a week when the field averaged hitting just 45 percent of the fairways. 

Taking Aim with Stu Schneider

AIMDarwin.jpgStu Schneider writes Golf World's weekly TV Rewind column and broke the news on the PGA Tour nearing completion of its new TV contract.  With his take on televised golf and the Front 9 list each week (co-authored with editor Geoff Russell), Schneider's humor and insight has given Golf World's pages a big boost.

Before his Golf World work, Schneider was editor of Golfweb where he led the site until CBS Sportsline and the Tour phased it out.

For reasons known only to Stu, he agreed to be the first ever GS.com instant message interview. 

GeoffShac:  alright here goes...first question is a long one...

GeoffShac:  15 years?

Stugolf:     Well, in golf years that's even longer...  

GeoffShac:   especially if you have to watch it for a living 

Stugolf:     But I guess they need a while to get Kelly Tilghman's makeup right...
Stugolf:     Actually I should've said Brandel Chamblee's...

GeoffShac:    seriously, they do a great job at the majors, do you think that will be their production inspiration or will they go in the Big Break direction, as Manougian hinted in the press conference?

Stugolf:     Well, one thing to remember is that the Thur/Fri telecasts will be produced by the weekend carriers, nbc and cbs (thank god)

GeoffShac:     Ah right...and announcer wise, will TGC provide a lead and color person like USA sometimes did?

Stugolf:     I think it will be mostly Golf Channel people in front of the cameras, but there may be a Rolfing (who does both) or Maltbie snuck in there sometimes...

GeoffShac:     And the networks, fair to say they got 6 years for the price of (the last) 4?

Stugolf:     Sorta seems that way, but I guess we'll have to wait for the tour's annual report to see the real numbers.

GeoffShac:     I'm sure they'll share all of the details!

Stugolf:     Hey, I believe as a "charitable organization" they are *required* by law to lay it all out.  Of course, they would say they would do it anyway...

GeoffShac:     Their Form 990s are rather elusive

Stugolf:     You should try and get your hands on a copy.  Someone with your sunny outlook would have a great time reading it.

GeoffShac: Believe me, I've tried. So has Guidestar, the folks who do that stuff for a living. I have a better chance getting the minutes to Dick Cheney's energy policy meetings

GeoffShac: So do you watch every hour of every telecast?

Stugolf:     I'm ashamed to say that I watch very close to all of it... at least all of the weekend stuff for sure.  Wouldn't want to miss something incredible, like Bobby Clampett making sense.

GeoffShac: I envision you in a room with more than one TV, emergency caffeine stash nearby, objects to throw at the television and laptop ready to document every ridiculous thing said by Bobb...the announcers

Stugolf: Hmm.. frighteningly close.
stugolf: Actually, I take notes, the old fashioned way.

GeoffShac: no wireless laptop yet?

Stugolf: No, not yet.  Too much technology can numb you.
Stugolf: Tivo however is another story.
Stugolf: It makes it possible, and it makes it survivable.

GeoffShac: you mean you don't enjoy the opportunity to bond with the Tour's partners during commercial breaks?

Stugolf: I tend to be a little coterminous when it comes to that.
Stugolf: Hey, I'm proud of myself.  So what if it makes no sense.
Stugolf: It never stopped Finchem.

GeoffShac: true

Stugolf: The only thing I stop for now are the tour's new TV commercials.  Art form.

GeoffShac: oh yes, those are LOL funny

Stugolf:     Thank goodness I can go back and relive them on Tivo over and over and over and over again.
Stugolf:     They're even better the fifth time around.
Stugolf:     They remind me of The Golf Channel’s ads for the Champions Tour.

GeoffShac:     I bet you save those using the “keep until I delete” deal

GeoffShac:     wait, you watch the Champions Tour?

GeoffShac:     do tell...

Stugolf:    Hmm..
Stugolf:    how many readers do you have?

GeoffShac:     oh that's classified information...like the Tour, part of my right as a non-profit to keep those numbers confidential :)

Stugolf:     You probably have more readers than TGC has viewers for the Champions Tour anyway...
Stugolf:     Yes, I have, on occasion, watched it.
Stugolf:     I'm a sucker for Dave Marr's couch interviews.
Stugolf:     It's a legacy, as they said in Animal House.

GeoffShac:     oh come on, he's not even close to being as bad as the guy ESPN had at Kapalua

Stugolf:      Tom Rinaldi?  Hey, I have to give him this: he didn't wear a Hawaiian shirt.  Extra points for that.

GeoffShac:     that was a first for Hawaiian golf broadcasting...

Stugolf:     Except for old dependable, Rolfing.

GeoffShac:     well, of course

GeoffShac:     what would you do to liven up golf telecasts?

GeoffShac:     did I stump you with that last question? :)

Stugolf:     Oh.. the phone, hold on.

GeoffShac:     k

Stugolf:     Sorry.  Oh, livening up golf telecasts.
Stugolf:     Hmm.  How about analyzing Charles Barkley's swing during a major?
Stugolf:     Oh wait, that's already been done by TNT
Stugolf:     Someone suggested putting a "comet tail" on a golf ball so it's easier to follow in the air, like FOX did with the puck when it broadcast the NHL.
Stugolf:     Unfortunately, I think you can probably have hooters girls on every tee but unless the golf is compelling, the telecast is going to be a dud.

GeoffShac:     I said seriously

Stugolf:     So, I guess make sure we have Tiger vs. Vijay vs. Phil vs. Ernie every week... HEY! I got it... The Fedex Cup... we make sure the pros HAVE to play every week against each other.  Genius!

GeoffShac:     right, and I'm sure Phil and Tiger will play 6 of 7 weeks in August with a major thrown in the midst of that

GeoffShac:     Uh, why does the Tour still bother to put the Golfweb logo on its site?

Stugolf:     LOL.

GeoffShac:     I mean, really, what's the point?

Stugolf:     Because they realize that co-branding can coterminously ensure a fruitful partnership wherein our marketing partners can enjoy the compelling content... uh, what was the question again?

GeoffShac:     you left out platform

GeoffShac:     as someone who was involved with Golfweb, what do you see lacking from golf related web sites these days?

Stugolf:     Well, obviously the variety that GolfWeb offered.  But you have to remember, when GolfWeb was in its heyday, the Web wasn't what it is now... where every tour has its own site to offer up results.  In many cases we were the only place you get information on the Asian Tour, for example.

GeoffShac:     But I look at a lot sites now and think, they haven't even matched what Golfweb once was, much less expanded on the concept

GeoffShac:     which is kind of scary since it's been 6 years since the Tour and Sportsline swallowed it up

Stugolf:     Well, the whole landscape has changed.  When I was at GolfWeb we didn't have to worry about revenue.  In fact, it seemed like the more we spent, the better.  Now it's a big numbers game.  You have to find a way to make money.  Thus, fantasy sports, the Titleist leaderboard, animated ads flying across pages blocking out all the type, yada, yada, yada.

GeoffShac:     Okay final question and then I'll let you get back to your TiVo study of the new Tour ad campaign.

GeoffShac:     You were really an extra in Caddyshack?

Stugolf:     Finally a subject I can really get my teeth into.

GeoffShac:     I save the hard hitting stuff for the end

Stugolf:     Yes, I was an extra.  And you'll be able to see me on the Golf Channel's new cinema show they're starting up this week.
Stugolf:     I was doing a story for Golf Magazine on the making of the movie and I got to hang out on the set here in Fla. for a couple of weeks.  It was filmed at what used to be Arrowhead CC, it has a different name now that I can't even remember.  And if you look VERY hard at the end, when Bill Murray blows up the course, I'm right behind Danny Noonan in a blue visor.  SO there.

GeoffShac:     wow, they took a writer as an extra...the studios really know how to ensure a good review

Stugolf:     What, you think they’re dumb?  It was either that, or invite me to the coke parties that were taking place every night back at the hotel.

GeoffShac:     you made the right choice

GeoffShac:     hey thanks for the time, my sympathies as the Hope starts Wednesday with exciting coverage from the desert

Stugolf:     thanks...


Greater Greensboro

Robert Bell writes about Greensboro improving its position and how the event gained an August date in 2007. This paragraph caught my eye, though I'm not sure what exactly it means:

It wasn't enough that Greensboro's tournament officials had redesigned aging Forest Oaks Country Club. Now the PGA Tour was pushing for its tournaments to become tax-exempt organizations run by a board of trustees of top businessmen from each tournament's respective city. Without these changes, Finchem said, it was unlikely Greensboro or any other tournament would be around when the tour prepared its 2007-2010 schedule.

Can anyone explain the desire to shift to "tax exempt organization run by a board of trustees of top businessmen?"  I'm sure it's strictly in the name of charity, but you know, it's good to double check.